Sell With an Attitude
When selling a product or giving a sales presentation, you always want to convey a positive, upbeat attitude at all times. This will send a crystal clear message to your audience that you believe in the product you sell, and that they should also.It is rare that you come across a person in sales ... more...

Evaluate Your Customer
When a customer walks into your office, dont sell them the first product that comes to mind. Sit them down and evaluate their needs, than sell them the products that meet their needs.I once worked with a guy in the banking industry, who was one of the best at explaining the benefits and features of ... more...

Presenting Your Product
We all know the expression you only get one chance to make a first impression, well it holds true when it comes to presenting your product to your customer.For starters, the last thing you want to do when a customer walks into your office is present the first product that pops into your head.Before ... more...

How to Get Your Customer Talking
Before we can sell our products to our prospective customers, we must first get to know them and their needs. The best way to do this is to get them talking.When you approach a prospective customer, it can be a challenge to get the customers attention, let alone getting them to strike up a ... more...

Needs Based Selling
I am sure you are familiar with the phrase, I could sell ice cubes to an Eskimo. First, allow me to personally congratulate anyone out there who has sold ice cubes to an Eskimo, for I believe this to be quite a difficult task to accomplish.You would have to be one heck of a sales person to ... more...

Getting Passed the Gate Keeper
We all know the feeling of going out to make our cold calls, only to be shot down by the person at the front desk who looks at us as nothing more than a solicitor.These front desk people would be otherwise known as the gate keepers.Lets face it, getting passed the gate keeper can be tough, we are ... more...

Recommending Products Vs. Selling Them
Some of the best sales people I have ever met, were able to meet all of their sales goals without ever selling a thing. They simply recommended their products to their customers.They were able to do this because they spent years building their book of business.Whenever a current customer walked ... more...

Know Your Product Before You Sell It
Product knowledge is by far the most important key ingredient to posses when it comes to selling your product.Before you sell your product, make sure you know it inside and out, you wouldnt want to be caught without an answer if your prospect had a specific question.Think about it, if you were ... more...

The Hands On Approach
While living in the technology age where everything is computerized, digitized, and auto-responded, it is very easy to forget where we came from, and how all of this progress has almost completely wiped out the personal touch.In this article, I am going to discuss three different ways to reach out ... more...