Mortgage Leads Are Like a Box of Chocolates
Mortgage leads are like a box of chocolates, you never know what youre going to get. That is why it is so important to do your research before you invest.When shopping around for a lead company, you want to ask yourself six easy questions about the leads you are going to invest in.WHO, WHAT, WHERE, ... more...

A Great Way to Advertise
One of the key essentials when it comes to making you and your business successful is advertising.Unfortunately most of us cannot afford to advertise during the super bowl with commercials, or place digital signs along Times Square.Beyond the mailers and business cards, there is another way to get ... more...

Selling For Keeps
When you are in sales and you come across a customer, you dont want to think of that customer as someone you can only make one sale to, you want to think of them as someone you can make several sales to.I can remember not to long ago when I was in Banking working as a branch manager, when I would ... more...

Put Your Angry Customer at Ease
Having to deal with angry and upset customers is by far one of the worst responsibilities we must face on a day to day basis in the world of sales and business.However, this responsibility, like so many others we must face on a daily basis, just comes with the territory.Customers become angry for ... more...

Sell Yourself, As Well As Your Product
When selling a product to a consumer, one of the things we tend to overlook, is that it is as equally important to sell ourselves.A consumer wants to know that the person behind the product believes in what they are saying, and they want to be convinced that the person making the presentation would ... more...

Your Customer is Not a Statistic
When a customer walks into your office, you want to make sure they feel welcome, you want to treat your customer as though they are a piece of gold, and not as a statistic.Have you ever been standing in a line, and when it comes to your turn to be waited on, the sales associate yells out next?Just ... more...

Building a Strong Business Relationship
When it comes to business and sales, building a strong relationship is critical. The stronger your relationship is with your customer, the more likely they will be to refer you business.Every day, make an attempt to build on the relationships you have with your customer. Dont just say hi as they ... more...

Follow Up With Your Customer
After you go through a sales session with a customer, wether you sell them a product or not, follow up with them. Otherwise, your time was all but wasted.Every part of a sales process from the initial contact, to the presentation of the product, to the final step, following up, are all equally ... more...

Building an Action Plan
Going into your workday and waiting for things to happen, and then reacting to them is not a very productive way of doing things. You may as well be going into your workday blind.This is why it is so very important to have an action plan.An action plan, simply put, is a plan of action, there just ... more...