How to Become a Successful Real Estate Developer
Real estate investment and development has never been a more popular pastime or career changing challenge; if you would like to learn seven secrets for consistently successful real estate investing through development or you would like to know how you can continue to profit from property even if ... more...

Branding Brand Identity Guru
Brands are important aspects of any business, but unlike money or bricks, mortar and paperclips, a brand is an intangible aspect of business. It lives in peoples heads and is defined by all of that persons contacts with a company. Improving a brand is, therefore, one of the best marketing tools ... more...

How to Save Money
Do you want to know how to save money? There are many ways to save money, some are quite obvious and some not so. One of the most successful ways to save money is to shop around. It cost nothing but time and yet people often ignore this option. They prefer to take the easy option and end up ... more...

Marketing Success - Marketing Strategy - Brand Identity Guru
Marketing message x Credibility x Visibility = Marketing SuccessThese three variables, when working positively together, create success. Period. But determining how to get those variables to work together is the trick.Your marketing message isnt a static entity. It can have a high or low impact on ... more...

Brand Awareness - Brand Identity
About once a month a few of us at the office get together during lunch for what has become known as a SWAP meeting. We share thoughts, stories and sometimes play Pictionary. Its a great way to relieve stress and learn interesting tidbits about the people we work with.One afternoon our conversation ... more...

Second Dose Of Marketing Vitamins
Organizations often get stuck in neutral when it comes to marketing. Sometimes, you just need a kickstart. Here are 14 ideas to push you into high gear.1. Do what you say you're going to do and do it on time. If you do nothing else, this is the one that can make a real difference in your business ... more...

Brand Building 101
Building your brand into a brand leader isnt easy. There are 2 areas that can really help you grow your brand, passion and consistency. Passion is incredibly important. You have to understand that even if you are a start up or a one-man operation, or are well on your way, you are still a brand. You ... more...

Brand Identity Company Brand Identity Guru
Hiring a brand identity company is very important. In every marketing campaign, your company should have a solid brand identity on which to hang its hat. Over time, no matter what your ad at the moment says, your brand identity will be the thing people remember and what that gets them to call you ... more...

Brand Identity Guru - Is Your Brand Vital?
The world is not waiting for youor your product or service. Or your firm. Or your firms message. Theyre getting along just fine without you. Until you give them a reason to think otherwise, itll continue that way. This isnt news, though. Thats why you advertise and market. But so does every other ... more...

What Will I Do When I Grow Up? Says The 45 Year Old Woman
I have always rather envied those people who have a burning vocation; they knew the career they wanted to follow and went for it. If, like me, you have never really known what you want to do, the years fly past and you still have to earn a living. But doing what?I did well at school and it ... more...

Logo Design - Corporate Identity Branding - Brand Identity Guru
Like it or not its who you are. Your corporate Identity touches all aspects of your business and plays a vital role in your customer's overall feeling with your organization. Having a strong integrated identity throughout your marketing communications is the first step to building your company and ... more...