The US Dollar Is Not Weak
In 2004, The USD Was Falling, But the Dollar Was Never Weak!Germany's long term economic policy has been to cultivate a permanent trade surplus by saving more, and consuming less. But there is another side to their trade surplus/high savings rate story. Growth in Germany is 1/3rd that in the US, ... more...

Brand Equity - Brand Identity Guru
7 Qualities Of A Strong Brand:1. Commands premium pricing while retaining loyalty2. Shortens the sales cycle3. Deflects competition4. Resists commoditization5. Establishes top of mind awareness (mindshare)6. Generates referral word of mouth momentum7. Meets and exceeds shareholder expectationsIf ... more...

Increase Sales With Travel Incentives
Todays business environment has changed dramatically over the past 10 years, it can be a tough task to make a sale. Just being aggressive doesn't cut it any longer. Sales skills alone aren't enough to compete when so many new products and services become everyday commodities. Consumers nowadays are ... more...

The Fuel That Drives The Ultimate Lifestyle
In a recent article (What is The Ultimate Lifestyle), I talked about the 8 core components that define "The Ultimate Lifestyle."The first component was income streams, and the reason it was listed as #1 is because if you want to live the ultimate lifestyle (as you define it), you must:- Have ... more...

Lawsuit Loans - Caveat Emptor!
If you have been injured in an accident it is quite likely that you have been financially stressed as a result, and are in need of an advance against your insurance claim, lawsuit or other legal action. If you are looking for someone to lend you money based on your future settlement, BEWARE! There ... more...

Investing in Real Estate Like a Stock
A REAL ESTATE STOCK PLANGetting out of the bleachers and into the game!This report is going to explain or attempt to give the stock market investors a basic one-on-one interview with a real estate portfolio manager who has consistently made a profit on 100% of the investment products that were ... more...

21 Steps To Home Business Success
Fifty million home-based businesses will be in operation by 1997, according to Link Resource's National Work-at Home Survey. All around the country, people who want more control over their lives are starting home businesses In New Orleans, Rick Hart's home based cajun Cargo ships seafood nation ... more...

Challenging the Gospel of Growth -- Must Business Grow to Survive?
A cherished business doctrine is that growth must be a primary business purpose: grow or perish is a mostly unquestioned truth. At South Mountain we favor certain kinds of growth, but not expansion for its own sake, which author Edward Abbey described as the ideology of the cancer cell. We embrace ... more...

Branding Mistakes - Brand Identity Guru
1. It sells itself. I dont need to market.Okay, you might have a solid product or service. You might even routinely satisfy your customers. They might even send their friends and family to you. But wait. Is that your product or service selling itself? No (that is, unless your widgets have learned ... more...

A Beginner's Guide To Setting Up A Successful Online Store
A beginners guide to setting up a successful online store Online selling is by no means a simple task. To sell products online not only requires making use of high end marketing strategies but also involves lots of planning. This article is meant for those of you who intent to start an online store ... more...

How To Boost Your Chances at Having a Successful Web Site
New Web sites are springing up online by the millions. However, when they dont reach a level of success, the Web site owners assume that they cant make money off the Internet.Wrong.The one thing that is important to know, however, is that you do have to work to make money online. Just like having a ... more...

Lead Generation Sites
With over 10-years experience marketing on the internet, I am often asked about lead generation. Like email, lead generation can be really tricky. When I acquired the moniker The Email Expert about five years ago, I realized that focusing and becoming very good at an Internet marketing system ... more...

Hot Business Trends for 2004 And Beyond: Maybe One Will Turn Into a Creative Business Idea for You
I always look forward to the December issue of Entrepreneur magazine. Thats the issue that features the publishers annual pick of hot businesses, markets, and trends for smart entrepreneurs or those who aspire to be. Some of the high tech businesses cited like mobile gaming or online learning ... more...

MLM Survival Guide-Tips, Tricks & Traps Revealed
The purpose of this guide is to provide a step-by-step procedure for starting, operating and optimizing a MLM based business, and to do this without making serous mistakes along the way. There are volumes of books on this subject, so this guide will not attempt to "rehash" the "rose colored" views ... more...

WhereTo Get Money For A Franchise Idea
How often have you thumbed through a business opportunity magazine, noticed a franchise opportunity advertisement, and felt you'd really like to get in on that...if only you had the money? If you're like most who are seeking greater opportunity and wealth, this probably happens with you more often ... more...