Loan Officer Marketing How Branding Shapes Your Prospects Perceptions
Social scientists have proven that people experience what they come to expect. Its like the first time you watched your favorite movie. Before you saw it maybe you read a favorable movie critics review, or a friend told you it was a great, or your favorite filmmaker directed the movie.But before ... more...

Eight Steps To A Great Marketing Plan
Step 1: Where Am I Now? Before you decide where you want your marketing plan to take you,you need to find out where you are now. How have you positioned your business in the market? How do your customers see you? You may want to ask some of them for feedback. Write four or five paragraphs that ... more...

Business or Hobby...What Would the IRS Call YOUR Business?
One thing we know for sure direct sellers start their businesses for a wide variety of reasons. Some want to build a dynasty, some want the tax benefits, some do it to buy and share a product they believe in, while others are simply looking for a way to have fun and make a little money on the side ... more...

Build Your Own Online Network
Many online business owners and marketers use a variety of tools to make their business successful. Good strategies include maintaining a web site, publishing an ezine, joining affiliate programs, advertising on other people's ezines, and much, much more. As any good Internet "guru" will tell you ... more...

How To Create An Organized Filing System
Introduction The test of a good filing system is being able to find something when you need it, regardless of how you choose to organize it. However, there are two basic approaches to setting up a filing system: Establish categories for like items by subject (e.g., Hobbies) Establish an index ... more...

Offset Mortgages: A Dream for Well Off Homeowners
Offset mortgages represent one of the biggest mortgage innovations seen in recent years. Six years ago there was hardly an offset mortgage to be seen. Now they and the current account mortgage, to which they are closely related, account for 10 out of every 100 of new lending.Whats more, one of the ... more...

5 Tips for Cheap Home Insurance
Home insurance is a general term for two different insurance products. Buildings insurance to protect your property's construction and home contents insurance to protect your moveable household objects and valuables.The problem is that not all home insurance policies are created equal making it ... more...

Investing In Real Estate Investors
With the never-ending changes in our Real Estate Markets real estate professionals are starting to pay attention to the sound of new commission streams of income. Some realtors have either shied away or ran-away from such terms as Cap Rate, & Cash-on-Cash Returns. Terms that only the smart and ... more...

Promote yourself on radio for free
Unless you have become extremely popular in your personal or business name, you likely need all of the marketing and promotion you can get. Now, you may say, of course, I'm aware of this, but who has the money? This a good and fair question. It may surprise you, though, when I say, you don't ... more...

Reducing Debt Through Lower Interest Loans
It happens to the majority of us, credit card debt accumulates and before we quite realize it, we are carrying a debt load that is far beyond our means. When this happens, we need to take immediate positive steps to knock down the debt as quickly as possible. One of the most efficient ways to do ... more...

Targeted, Relevant, Timely: Direct Marketing Success Is About Doing It Right
Ive been asked just about every question related to using the mail stream better, smarter and with a greater degree of success. I always lean back on three reactions a direct marketer must trigger, simply to gain opportunities: An action of Yes, Ill buy or Im interested in more or Not now, but ... more...

How to Decide on Upgrades to Make Before You Sell Your Home
Making decisions about improvements to your home is pretty simple if those improvements are meant to improve the quality of life for yourself and your family. You simply invest your money in those things that will mean the most to you. However, deciding which home improvements will be most ... more...