Mortgage Broker Marketing: What's Wrong with Your Marketing Materials
Many times mortgage broker marketing materials fail because of some simple mistakes. The most common errors found in materials include:Feature-Focused The content of the message is focused on you, not the prospect. For example, companies often promote their years of experience in their literature, ... more...

Is My Money Safe? On The Soundness Of Our Banks
Banks are institutions wherein miracles happen regularly. We rarely entrust our money to anyone but ourselves and our banks. Despite a very chequered history of mismanagement, corruption, false promises and representations, delusions and behavioural inconsistency banks still succeed to motivate ... more...

Get the Mortgage Quote Your Bank Doesn't Want You to See
Deciding to consider refinancing of mortgage for home loan is a major determination. Next key issue involved is to find ways to get profitable quotes for mortgage from banks. A thorough research of prevailing market rates is essential to obtain competitive quote from mortgage firms. Being familiar ... more...

Loan Officer Marketing Why Realtors Dont Read Your Brochures
When you place brochures from every mortgage company side by side, you cant help but notice the similarities. Each piece mentions that they have every possible loan program available, proven & experienced professionals, fast & friendly service, a list of documents needed to process the loan, a ... more...

Understanding Your Credit Score
When you apply for credit one of the first things almost all credit officers do is check your credit score. Although not all of those officers explained to us what a credit score is, we are all rated according to it and the offers we receive were all dependent on that score. This is why ... more...

ReaL Estate Basics part 2
10. Qualifying buyers and getting to their motivationThis is a broad issue, but Im going to give you some tips and ideas in qualifying buyers. First off if you are dealing with a buyer(s) and you will showing them homes that day, whenever possible have them come into the office at least an hour to ... more...

The Professional Investors Plan
The art of using high-leveraged activities.Here I would like to make just a few suggestions that will hopefully save you from wasting years of hard effort only to learn in the end that had you invested using a better strategy, you would have realized more profit, happiness, satisfaction, control ... more...

The Greatest Stedilnica Crisis in History
A crisis the size of the TAT crisis, is, inevitably, political. It involves thousands of citizens, many decision makers from every walk of life and the very economic and financial fabric of the country.But, the TAT crisis pales in comparison with other, similar, crises in other countries in the ... more...

Home Business Success In 21 Steps
Over one hundred million home-based businesses will be in operation by 2006, according to Link Resource's National Work-at Home Survey. All around the country, people who want more control over their lives are starting home businesses.In New Orleans, Rick Hart's home based cajun Cargo ships ... more...