Mortgage Leads, The Approach to More Sales
If you are a loan officer or mortgage broker that is in the market for mortgage leads, your salesmanship has a lot to do with the end results of the mortgage leads you receive.If you are dealing with a good reputable mortgage lead provider that delivers good quality leads, than you are off to a ... more...

Six Simple Steps for Getting More Applications
When I first started out as a loan officer, one of the things I found to be the toughest, was taking an application over the phone. I just didnt seem to have the skills, nor did I have a plan. I was literally calling people on the phone and saying something to the effect of; Hello, my name is Jay ... more...

Purchasing Real Time Mortgage Leads
If you are a loan officer or mortgage broker, you may have played around with the idea of purchasing mortgage leads.You, like many loan officers in the mortgage industry, may be a little skeptical when it comes to buying mortgage leads from a mortgage lead company.You probably have heard all the ... more...

Avoid The Traps Of Finance
Most consumers are told where to get their mortgage because few people personally know and trust a mortgage or loan officer or correspondent (the same thing). It used to be agents would take their buyers out to find the house they wanted, then to their favorite mortgage company. Now things are so ... more...

Mortgage Leads: Overcoming Objections
If you are a loan officer or mortgage broker, and you are obtaining leads from a mortgage lead provider, it is important that you get the best return on your investment that you possibly can.For starters, understand that a lead provider does just that, they provide you with leads. It is entirely up ... more...

Non Exclusive Mortgage Leads
When borrowers supply their forms of request for a mortgage loan, lead providers generate leads from the data supplied by borrowers and mail them to several brokers or lenders. Very often these leads get recycled, as they move from one broker or loan officer to the other. Such leads are known as ... more...

Avoid Recycled Mortgage Leads
If you are a loan officer or mortgage broker and you are considering buying mortgage leads, try to stay away from the leads that are being recycled.Leads that are being recycled have often gone through the hands of literally dozens of loan officers before landing on your desk.The chances of closing ... more...

Mortgage Refinance Shopping for a Mortgage Less Ordinary
Mortgage offers are everywhere; you can find lenders online, in the newspaper, phone book, even in your mailbox. In the past, people drove to the bank and sat down in front of a loan officer to apply for a mortgage. Today you can apply for a mortgage, close, and receive a check without sitting ... more...

Lead Companies, Eight Features To Consider
So now the time has come to invest in Lead companies, but how do you know which one is the right one for you?When I was a new loan officer, finding a lead company was not easy, I can remember logging onto Yahoo, typing in the key word mortgage leads and being bombarded with links leading me in the ... more...