Mortgage Leads: Overcoming Objections
If you are a loan officer or mortgage broker, and you are obtaining leads from a mortgage lead provider, it is important that you get the best return on your investment that you possibly can.For starters, understand that a lead provider does just that, they provide you with leads. It is entirely up ... more...

Home Base Loan Officer Positions
If you are a loan officer looking for a little more freedom and flexibility in your work day, you may want to consider a home base loan officer position.Most mortgage broker shops will allow for you to work from home once they have trained you on their system and have acclimated you to their ... more...

Make Your Referrals Count
Just because we receive a referral, it doesnt mean that the sale is ours and the deal is closed even before we make contact.For all you know, the person being referred to you may have also been referred to someone else, so dont take your referrals for granted.Treat your referral as though it is ... more...

The Power of Knowing Your Customer
Often times we believe the depth of our customer does not extend beyond that of the business they do with us.In fact, it goes way beyond that. People love to talk about themselves, and if you take the time to talk to your customers about non-business topics, you will find that, more often than not, ... more...

Get the Most Out of Your Current Customer
The customers you already have could be your biggest lead source, and you may not even realize it.Think about it this way, every customer you have, most likely has brothers, sisters, parents, cousins, and friends, so why not tap into it.Here are a few ideas to draw leads out of your current ... more...

Mortgage Leads, The Approach to More Sales
If you are a loan officer or mortgage broker that is in the market for mortgage leads, your salesmanship has a lot to do with the end results of the mortgage leads you receive.If you are dealing with a good reputable mortgage lead provider that delivers good quality leads, than you are off to a ... more...

Body Language, Five Key Ingredients
When making your living in the sales industry, and working with people, it is important to not only get your point across verbally, but you want to allow for your body language to send a clear message as well.Your body language consists of many key ingredients, but here are the five that are ... more...

Two Ways to Market Yourself Without Spending a Dime
Unfortunately not all of us have a budget to fit what we believe to be our marketing needs. No need to get down, here are a few very simple things you can do that have stood the test of time, and are proven to attract more business.For starters, smile often if not always. Im sure you are familiar ... more...

What Not to Display on Display Signs
If you are promoting a product and you are doing some advertising with displays, dont allow for your customer to know everything. Otherwise, they wont have a reason to call you, or come visit you.For instance, when I was working in the banking industry, we displayed our rates on a fancy looking ... more...