Brand Positioning - Brand Image
That cross-trainer you're wearing -- one look at the distinctive swoosh on the side tells everyone who's got you branded. That coffee travel mug you're carrying -- ah, you're a Starbucks woman! Your T-shirt with the distinctive Champion "C" on the sleeve, the blue jeans with the prominent Levi's ... more...

Internet Merchant Accounts For Innocents Abroad
If you want to sell on the internet, your need to accept credit cards. To accept credit cards, you need a merchant account, or access to one. There're two ways of getting this: Get your own merchant account, or 'pimp' off someone else's.The latter is the option most new merchants choose. You use a ... more...

Mining For Gold With The Best Affiliate Programs And Hitting Pay Dirt
Colin McDougall tinkered around with affiliate programs earning a few dollars, nothing much to write home about, even had his own e-commerce site, known as the mans mall. In theory that site was supposed to offer all sorts of gadgets for guys. Colin created the site with the concept build it they ... more...

Best Buy to Let Mortgages
Are you looking for the best buy to let mortgages with the lowest rates payable? Need to calculate repayments on-line? Not sure how much you can borrow? These are all questions that you may well be asking yourself if you are looking for the best buy to let mortgages.Finding the right buy to let ... more...

How to Sell Your Home Without a Real Estate Agent
Considering the rapid rise in home prices over the past several years, home sellers are taking a hard look at the commission they have to pay to a real estate brokerage to market and sell their home. Real estate commissions vary across the country; they average in the four to seven percent range ... more...

Traffic Generation: The Number One Skill That Will Generate Cash Flow (Part 1 of 3)
If you're feeling a bit of confusion and frustration about how to get visitors to your website and generate more sales, I know exactly how you feel. I felt the same way until I stopped listening to every "big time" marketer that came along with the latest traffic generating trick.You've got dozens ... more...

Brand Image - Brand Identity - Brand Strategy - Brand Identity Guru
Consumers perceive and accept many brands within a certain trade group in different ways. By personifying a brand (How would you describe brand X if it were a person?) we can find out, that for instance consumers perceive brand A as a young, impulsive, lively, attractive, energetic woman full of ... more...

Boston Web Design Branding - Brand Identity Guru
A branding company's website purpose is to design websites that will attract attention, give a professional image and support the message you are trying to convey in writing. There are arguments for doing your website design in-house. However website design, search engine optimization and ... more...

Caretaking - An Innovative, Cost-Saving Concept in the Travel Industry
I am always on the lookout for innovative, unconventional, and first and foremost, cost-saving ways to travel. I recently came across the concept of "caretaking", i.e. looking after other people's (often beautiful) properties and estates, as a way of procuring rent-free living opportunities in ... more...

Ten Creative Financing Techniques
Do all the creative financing techniques you hear about really work? Yes, actually. They probably have all worked somewhere for someone at least once. The point isn't if they will all work for you. The point is to know what is possible, so you can find your own creative ways to invest in real ... more...