Branding Advertising Agency
Branding used to be a fancy business word, but it is becoming more and more used in everyday business meetings. Finally! For decades, big corporations have used in-house, very well paid brand managers - someone in charge of managing everything that relates to the brand, including design, package ... more...

Learning the Secret of Contentment (Part 2)
Pauls encouragement to the Philippians is also our encouragement. Consider his afflictions and trials: - I was beaten 5 times by the Jews with a whip- 3 times I was beaten with rods- Once I was stoned- 3 times I was shipwrecked- On many of my missionary journeys, I was in danger from rivers, ... more...

Appraisal vs. Market Value: How to Avoid Pitfalls in the Sale of Your Home
When you sell your home, appraisers use comps (comparable market sales) of local properties sold within the last six months to value your home. With todays rapidly rising sellers market, six-month-old information is ancient history. Appraised value does not always equal the true market value, or ... more...

Credit Worthiness
Credit Worthiness is an important business and personal asset each person has to manage. I mean this is an asset which could make or break business relationships and interestingly in some cases personal relationships. This is a complex abstract thing that is evaluated in many ways by different ... more...

Using Refinancing to Secure Lower Interest Rates
When the time comes to finally buy the house that you've been dreaming of, you might find that the market isn't right to give you the interest rate that you want. Of course, it's not always a good idea to wait and see if rates improve the home of your dreams might be sold right under your nose.If ... more...

Brand Identity and the CEO
This week I spent a few hours with a highly successful CEO discussing his brand identity questions and concerns. What do the most successful brand initiatives have in common? he asked. I shared an observation with him based on many years of having similar conversations and being involved in ... more...

Free Credit Reports - How to Maintain Your Credit Profile
Maintaining your Credit ProfileEvery consumer should be maintaining their credit profiles to ensure the highest scores possible. To do so, you must first order your credit reports from the three major credit bureaus: Equifax, Trans Union, and Experian. The federal Fair Credit Reporting Act (FCRA) ... more...

First Time Home Buyer Loans Made Easy
When it comes to firsttime home buyer loans, a little research can save you thousands of dollars over the life of your mortgage.A wise consumer selects a mortgage lender prior to shopping for a home. You see, firsttime home buyer loans can end up costing you a lot more than you bargained for if you ... more...

Designer Handbags Reach Record High Average $2,000 Fall 2005
Shopping in Beverly Hills last week I strolled Wilshire Boulevard popping in and out of fancy stores sizing up all the new designer handbags. There are a number of new looks for Fall 2005, and prices have a new look, too. Did you know designer handbags have become the staple in most wardrobes? ... more...

Luxury Condos In Laguna Hills California
If you could choose to live anywhere in the country, where would it be? You may dream about living on the beachfront in Miami watching the waves crash from your bedroom window. You may wish you lived in Las Vegas and could watch the bright lights flashing on the strip. You may want to live in ... more...

Donald Trump On Branding - Brand Identity Guru
Love him or hate him, one thing is certain: Donald Trump is a successful guy. We don't have to sum up his accomplishments for you, because his name speaks for itself. Everything he does has his name behind it and, when you hear Trump, you know it's going to be over the top in quality and style.How ... more...

The Right Time to Buy A Home
There are many real estate market forecasts and predictions available - however the bottom line is that if you want to buy your first home-there is no wrong time. This is because the motivation to buy is not determined by regional market conditions or by location, but rather by your personal needs ... more...

A New Choice for Home Financing: Correspondent Lenders
When you begin your search for a new home loan, one of the first things to consider is where you'll get the money. Your basic choices will be mortgage brokers and banks.Your first instinct may be to go with your local bank, who you know from doing business with them for other things, such as your ... more...