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Shopping For a Mortgage On-Line
September 19, 2005, Revised December 5, 2005, Revised January 12, 2005 This article is on the why, which, and how of shopping for a mortgage on-line: why seek a mortgage this way, which sites are the best, and how do you shop effectively?  Why Shop For a ... more...

Mortgage Auction (or Lead Generation) Sites
May 20, 2002 I Do Auction Sites Work For Borrowers? "You have discussed internet referral sites and individual lender sites, but I don?t see any reference to Lending Tree, which does a lot of advertising. Where does it fit?" Lending Tree is what I call ... more...

personal information bubble points fat 100 loans apply for related definitions

Equal Credit Oportunity Act
Equal Credit Oportunity Act (ECOA) Is a federal law that requires lenders and other creditors to make credit equally available without discrimination based on race, color, religion, national origin, age, sex, marital status or receipt of income from public assistance programs. ... more...

Back End Points vs. Front End Points
Back End Points vs. Front End Points A point is a type of mortgage slang for a percentage point. The technical term for point is loan origination fee. In laymen terms, a point is a fee you pay to a lender or broker. ... more...

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Social Networking: A Link To Like Minds
Not all dot-com dreams died when the Internet stock bubble burst.Amazon.com, the king of the dot-com era, is keeping some of them alive in 2005 inside a small office on Capitol Hill.Light floods into a sparse whitewashed room above a yoga studio, where former Amazon director Josh Petersen and his ... more...

Are You Missing Out On Sales Through Fear of Pain? Improve the Persuasive Power of Your Words!
Education plus Motivation is a powerful formula. But how do you ensure the motivation level in your prospective customers or yourself, for that matter, is really as high as it could be? Easy. You make sure to build pain into your motivation strategy. Our basic survival instincts mean that given a ... more...

Eight Steps To A Great Marketing Plan
Step 1: Where Am I Now? Before you decide where you want your marketing plan to take you,you need to find out where you are now. How have you positioned your business in the market? How do your customers see you? You may want to ask some of them for feedback. Write four or five paragraphs that ... more...

Promote yourself on radio for free
Unless you have become extremely popular in your personal or business name, you likely need all of the marketing and promotion you can get. Now, you may say, of course, I'm aware of this, but who has the money? This a good and fair question. It may surprise you, though, when I say, you don't ... more...

Targeted, Relevant, Timely: Direct Marketing Success Is About Doing It Right
Ive been asked just about every question related to using the mail stream better, smarter and with a greater degree of success. I always lean back on three reactions a direct marketer must trigger, simply to gain opportunities: An action of Yes, Ill buy or Im interested in more or Not now, but ... more...

What Is A FHA Loan?
Most of us need to borrow some money at least at one point of time in our life. When we want to buy a car, to study at the College or University, when we want to buy a house or home, when we need money to start our own business - even when we use our credit cards.There are many types of loans and ... more...

Marketing Is A Long-Term Investment
"Dig your well before you're thirsty" is the title of a wonderful book by Harvey Mackay. It is smart advice for investing your money, "Save your money before you need it", or growing your business, "Market today for tomorrow".When times are tough some businesses stop marketing. They reason, 'No one ... more...

Debt Consolidation when You Find Yourself Overwhelmed with Bills, Bills, and More Bills
Many of us find ourselves overwhelmed with bills, bills, bills. Going to the mailbox only to find yet another late payment notice may have become a daily trauma. Your spending patterns and lack of budgeting has brought you to this point, and you know it is no ones fault but your own. Yet, what ... more...

Home Insurance: Premium Protection In Case Mishap Takes A Rain Check
My whinstone house my castle is, I have my own four walls.This is truth for every home owner. Your home, your castle, your prized possession, your territory - which is certainly more than four walls. You would do anything to protect it against damage and injury. Damage and injury? Is that too dark ... more...

All You Wanted to Know of Bad Credit
Martin Henderson is in a fix these days. Because of his failure to repay a loan he had taken a few years back, he has been adjudged as a bad credit case. And, in spite of much effort, he has not been able to get a loan or a mortgage. Lenders do not want to take risk by offering loans to him, and he ... more...


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