Is Your Marketing Missing The Cookie Factor
Is your marketing pouring some serious money down the drain, because you dont have a cookie factor? Just what the heck is a cookie factor anyway? And, how can you apply this simple marketing strategy and psychological principle to rake in some big bucks? You Buy $30 Takeaway, You Get Free Coke and ... more...

Online Advertising Versus Traditional Media Advertising
Before I compare today's online advertising with traditional media advertising I will make an analogy.If you've been on the Internet for as long as I have, you probably noticed that things have changed dramatically. About 6, 7 years if you were using online dating sites it was a lot easier to ... more...

Reverse Mortgages A Tax Free Income For Senior Citizens
I fully realize if it sounds too good to be true, it probably is and There Aint No Such Thing As A Free Lunch (TANSTAAFL) immediately jumped into your head when you read the title of this article. However, if you are 62 or over, you may have just found the goose that laid the golden egg.A reverse ... more...

The Big Dream Paradox
I want to share my experiences so hopefully it will help to inspire you as well as others (me included).To be truthful, I really think we all fail at first and the funny thing is the bigger your dreams are and the more you want the farther you'll fall. It makes perfect sense if you think about it. ... more...

Bartering A Great Way to Trade
Before you hit the back button thinking bartering went out of fashion when money came along. Think again. Bartering has not only thrived all this while, it has made a come back in the business world in a big way. If the International Reciprocal Trade Association is any indication, bartering today ... more...

Boost Your Confidence, Credibility, and Career
There's one skill you can develop that will boost your confidence, credibility and career. It's public speaking. If the very thought makes you queasy, you're not alone. For some people, only death is more frightening. For others, death is preferable. Are you the latter? Avoiding the spotlight? ... more...

Eight Common Predatory Lending Schemes
Predatory lending is far more prevalent in refinancing than in the purchase market. One reason is that buyers tend to look for mortgages from established and recognized lenders, many of whom are bound by rules put forth by Fannie Mae, FHA, or the Veterans Administration. If they don't follow the ... more...

Term Life Insurance - Save Money the Smart Way
Term life insurance is the easiest type of life insurance to understand. To put it simply, the insured person pays a minimal premium per thousand dollars of coverage on an annual, semi annual, quarterly or monthly basis. If he or she dies within the term of the policy, the life insurance company ... more...

16 Ways to Make Your Business Cards Unforgettable
Every time you hear someone say May I have one of your business cards?" you should get excited. I know I do. Thats because I LOVE my cards. I spent thousands of dollars on printing, several hours on designing and went through 10 different layouts until I got them right.And it was all worth it.A ... more...

Bad Credit Loans and Lender Questions & Answers
Q: What is a private investor and how do they differ from a hard money lender or a subprime lender?A: A private investor is an individual who lends out their own funds to borrowers who are unable to obtain a loan from a traditional lender such as a bank. It is also possible for private investors to ... more...

Credit Card Entrapment - The Secrets are Out
Have you ever wondered why your credit card bill is so high and you can't seem to pay off the balance? Well you are not alone in this. You should be aware of a couple of trick that they use and you probably don't even pay attention to it, but you definitely pay for it and BIG!The next time you open ... more...

Social Networking: A Link To Like Minds
Not all dot-com dreams died when the Internet stock bubble burst.Amazon.com, the king of the dot-com era, is keeping some of them alive in 2005 inside a small office on Capitol Hill.Light floods into a sparse whitewashed room above a yoga studio, where former Amazon director Josh Petersen and his ... more...

Positioning and Branding - Brand Identity Guru
Where is your brand positioned in the marketplace? How is it perceived, both positively and negatively? Can you identify your brand's core strengths and equities? What are the barriers or threats standing in the way? A brand strategy company will provide you with an objective assessment of your ... more...