Mortgage Marketing to Realtors Creating a Memorable Positioning Statement
Mortgage marketing to Realtors involves having a crystal clear position that establishes credibility, so that you can develop a consistent dialogue with prospects and guide them at every stage of the relationship building process.Declaring your position begins with creating a Positioning Statement ... more...

UK Parents Inactivity Harming Their Childrens Future University and Mortgage Savings
The British government at the beginning of this year officially launched its Child Trust Fund (CTF) initiative in an effort to encourage parents and children to develop the savings habit and to teach children the value of saving their own money.Chancellor, Gordon Brown said, "The Child Trust Fund ... more...

Rate Tarts No Longer Welcomed By Mortgage And Credit Card Providers
Following on from recent moves in the credit card industry (see Cashzilla Rate tarts losing ability to cherry pick) to reduce the number of people switching from one financial provider to another, mortgage lenders are now looking to follow suit.Abbey is the latest High Street mortgage lender to ... more...

Understanding Reverse Mortgage Fears
It is estimated there is a target population of some 8.8 million senior households that both qualify for and are good potential candidates for HUD's home equity conversion mortgage (HECM) program. (Under an HECM loan, a lender advances money to a elderly homeowner, in the form of a series of fixed ... more...

Mortgage Marketing - How to Earn More Business From Realtors
Is your marketing strategy getting the results you desire?Mailing postcards, handing out flyers, giving out your business card, and referring real estate agents to your website are forms of marketing activity, but does that mean its effective?Being effective first means understanding how marketing ... more...

FHA Mortgage: When Your Downpayment is a Gift
There has been so much fraud discovered in the FHA program allowing gift funds for downpayment that Lenders and borrowers are required to absolutely document every step of the gift transaction to prove it was legitimate.Heres how it works: FHA allows the required downpayment to be a gift from ... more...

Mortgage and Credit Card Companies Under the Spotlight on Consumer Charging
For the first time since May 1996 reports have indicated that wage increases have risen faster than house price inflation. According to Nationwide, "The overall picture remains one of a gently softening market".The signs indicate that the housing market activity is finally starting to pick up, ... more...

Are You A Victim Of A Predatory Mortgage Foreclosure?
Help is available to borrowers who have claims against their lenders for violating the Truth in Lending Act and other laws regulating credit transactions. Such violations may be a defense to a mortgage foreclosure. If there is a violation, you may be able to void the mortgage and apply 100% of your ... more...

Best Mortgage Deal UK - Put Your Best Foot Forward!
As a borrower for mortgage in UK it is your right to find the best finance deal available. Is that a challenge? Not if you know where to look and what to look at while contemplating mortgage. You have to follow a strategy in order to get best mortgage deal in UK.The constant lowering of the ... more...

Where To Find The Best Rates For Your Mortgage?
As with all of my articles this will be based on a scenario in my home town. (Which may be similar to yours).Loans and mortgages can be a tricky business, not to mention a costly business if you are unsure where to go and seek out help. The fact is that most local bankers and lenders will look ... more...

Ending Your Private Mortgage Insurance Early
Private mortgage insurance, or PMI, is the safety net of the lender. PMI benefits lenders because it guarantees payment on the balance of loans not covered by the sale of foreclosed properties.If a borrower makes a down payment of 20% of the cost of the home, the lender can generally trust that he ... more...

Mortgage Marketing - The Power of Positioning
How do you build a mortgage marketing strategy that can have real estate agents hunting for your services? Agents are bombarded everyday with a continuous stream of marketing messages from loan officers. They cope with this information-overload by ignoring most of them. So how do you stand out in ... more...